Atlanta, GA

The Pistachio

Developed exclusively for Wonderful Pistachios, the Angry Birds game phenomenon soars to new heights with the launch of “The Hunt for the Golden Pistachio,” the first-ever fully branded, custom Angry Birds game released in the U.S. In this Google Chrome-optimized game, Angry Birds are used to crack open pistachios, as well as destroy pigs. Players can win one of 20,000 prizes totaling a retail value of more than $300,000. The intersection of Wonderful Pistachios and Angry Birds capitalizes on a familiar, popular game environment to foster prolonged brand interaction.

Project Info
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  • Date: Oct 4, 2012
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